Kajal has nearly 15 years of experience in brand marketing, leveraging technology to devise marketing solutions for businesses, internet strategy and sales, online user experience and online PR. She has handled marketing responsibilities in various capacities across sectors like financial services, consumer durable, retail and eCommerce. She brings in a business oriented approach to leveraging digital marketing as an alternate channel for customer acquisition and engagement. She holds a B.E degree in Computer Science and finished her PGDBM in Systems & Finance from this prestigious institute in the year 2003. Kajal is one of the rare marketing professionals who cleared all three levels of the CFA in 2015. She brings great understanding of marketing, finance and business solutions using technology to the table. She has worked with organizations both established brands like Bajaj Allianz, DSP BlackRock, Times Of India Group, RITU KUMAR, Usha International and eCommerce startups like Luxehues.com in roles that have been at the confluence of marketing and technology. Kajal now works as a senior marketing consultant with both startups and established players, helping them embrace new digital technologies along with content marketing ideas to set up a new benchmark in user experience and engagement. She is currently working as a consultant with Franklin Templeton Investments India, Mirum Agency, the digital arm of JWT & a WPP group company and an AI startup, Jubi.AI.
