Prof. Seena Biju
Conforming Aaker’s Brand Personality Dimensions on the Advertising Industry – A study in the UAE Prof. Seena Biju won the
Conforming Aaker’s Brand Personality Dimensions on the Advertising Industry – A study in the UAE Prof. Seena Biju won the
Prof. Debmallya Chatterjee won AIMS-IBA best research paper award in AIMS 12 Prof. Debmallya Chatterjee won AIMS-IBA best research paper
ISBI Global Case Competition “Wockhardt Limited: Will it Rise from the Ashes?” IVEY Publishing (with Jaskiran Arora, Kulbir Singh, and
Book Publication Prof. Simon George. Book: Cases in Brand Management and Services Marketing. Manipal University Press (2017): pg-228, ISBN:978-93-82460-48-0.
Book Publication Prof. P.S. James. Book: Organisational Behaviour. Pearson India Education Services (2017). ISBN: 978-93-325-8712-0.
Case Publication Prof. Kedar P Joshi and Prof. Debmallya Chatterjee. “Case: DHL Global Forwarding: Consolidation Program.” Ivey Publishing (March 2017).
Case Publication Prof. Amol Subhash Dhaigude and Prof. Debmallya Chatterjee (with Vishnu Kumar-TAPMI PGP Student). “Case: JSW Steel Ltd.: A
Peer Reviewed Journal Publication Prof. Madhu Veeraraghavan (with Yangyang Chen and Edward J. Podolski). “National culture and corporate innovation.” Pacific-Basin
Peer Reviewed Journal Publication Prof. Raghunath Rudran (with Ajith Kumar J.) “Measurement scales for technology-generated customer contact.” International Journal of
Peer Reviewed Journal Publication Prof. Anubhav A Mishra. “Consumer responses to brand deletion.” Journal of Brand Management (2017): 1-11. ABDC-A.
Peer Reviewed Journal Publication Prof. Madhu Sehrawat (with A. K. Giri), “The impact of financial development, economic growth, income inequality
Peer Reviewed Journal Publication Prof. Kavitha Ranganathan (with Nathan Berg and Srinivas Prakhya), “A satisficing approach to eliciting risk preferences.”
Established in 1981, TAPMI has been at the forefront of management education, shaping future leaders through academic excellence, innovation, and real-world learning. With a commitment to nurturing global wealth creators and industry-ready professionals, we continuously benchmark ourselves against the best. Guided by our core values—Excellence, Trust, Honesty, Innovation, Commitment, and Student-Centricity—we foster a culture of ethics, sustainability, and transformative learning.
