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Atharva

About Us

Atharva began as Hill Fest in the year 1986 as an intra-TAPMI event which then transformed into an inter-B school fest, Summit, for the first time in the year 1996. A radical change came through in the year 2002, when Summit was transformed to its current majestic avatar, Atharva.

TAPMI’s Flagship Event has since positioned itself as a competitive platform for serious festing across all the major Business Domains i.e. Finance, Human Resources, Marketing, Entrepreneurship and Analytics. Currently into its 31st year, Atharva has consistently attracted participation from over 4000 participants across some of the Top-Ranking B-Schools like the IIMs, TISS, NMIMS, MDI and SIBM-P to name a few and partner itself with various Corporates.

It is perhaps the single best opportunity to mingle with corporate heads, aspiring business leaders and lock horns with the best. Atharva has both knowledge and fun in equal doses with a pinch of healthy competition and a dash of zesty enthusiasm.

We have witnessed challenging times and breakthroughs in technology disruptions in the industry across various verticals and businesses are looking forward to innovative solutions. This year, in the 31st edition, our participants would delve deep into the mayhem, analyze the past and current industry trends and modulate novel solutions for a sustainable future.

Presenting the theme for Atharva18 :

Modulate the Mayhem – “The best way to predict the future is to invent it “– Alan Kay.

Expressions

DAY EVENT TIMINGS
1 Vibes
– Duet Round
– Face Off
– Group Dance
7PM – 12AM
2 Performance by the College Band, YTBN 7PM – 1PM
3 DJ Night 11.30PM – 2AM

| Contact Us

Email : atharva@tapmi.edu.in
Phone: +91 9007056003

Management Events

Sankalp

Sankalp, the Business Plan Competition, provides an avenue for budding and daring entrepreneurs to envisage, analyze and then transform their business ideas into reality. The event tests the business acumen and feasibility of the plans through rigorous rounds that test their application skills across all domains of management. Over the years Sankalp has seen incubators like NASSCOM and Start-Up Oasis mentor the participants and take the best under their umbrella. TAPMI-Atharva 2018 in its 31st edition proudly presents Sankalp –the B-Plan competition in association with Startup Oasis and HBR Ascend

Format

Preliminary Round

The teams will be required to send in their executive summaries for their respective business plans. Based on the executive summaries they will be judged on the applicability, feasibility & need gap fulfilment in the market, of the business plan. The best plans will then be called for the on-campus rounds.

The first on-campus round requires all qualifying teams to present their business plans for the first time before a panel of judges through a short 10 mins pitch following which the plan will be open to questions by the panel.
In second round teams are required to present the detailed plan in front of the jury members. They are expected to incorporate the suggestions given by judges in the first round and come up with solutions to the loopholes, if any, in the pitch of second round.

A surprise element also awaits in this round.

Rules

  • Executive Summaries must follow the following format:
  • Must not be longer than 3 pages (excluding cover page)
  • Font size: 12, Font type: Times New Roman, Line spacing: 1.5
  • Must be submitted in PDF format.
  • Preferably the following information must be included in the summary: Business Description, Industry Analysis, Customer analysis, Competitive Analysis, Management Team. The teams can provide additional information to the same provided the content is within 3 pages.
  • Link for executive summary submission: http://bit.ly/2j2TKIe
  • Include team Details on the cover page : Team Name, Name of Team Members,
    College Name
  • File name: Sankalp_TeamName_CollegeName
  • Note: This competition is open for b-school & engineering students only.
    Feel free to contact us in case of any queries.

InFINity

InFINity, the Finance vertical of TAPMI Atharva, is a unique event which challenges the top finance brains in the country. inFINity has been applauded for pushing contestants into the shoes of top-brass finance professionals, and test them in areas of Trading, Corporate Governance, Mergers and Acquisitions etc. inFINity has been a regular partner with BSE, Dalal Street and over the years has managed to gather insights and opinions of some of the best Finance minds in the corporate world resulting in a unique learning experience.

Format

Business Valuation Round
Surprise Round
Wealth Management & Financial Advising

Rules

  • The competition is only open to PGDM / MBA students with a Finance major.
  • Any number of teams can participate from an institute.
  • Two members from the same college make a team.
  • Each team can only submit one entry.
  • No entrant can be part of more than one team.
  • All participants are required to carry a valid college/institution photo ID to the venue without which participation is not allowed.
  • The organizers reserve the right to make any changes to the event, format, date, rules and any matter related to the event, at any time before or during the event.
  • Top 10 teams from Round 1 are invited for the on-campus rounds that consist of a maximum of 2 teams from an institute.
  • The decision of the organizing committee and the panel of judges regarding evaluation is final and binding.

Make your Mark

MYM puts the participants’ application of core marketing concepts to test, concepts which are essential for success in the world of marketing. MYM has been conceptualized in a way that participants face the heat at every stage of the event be it Market research, Branding, Re-branding, Rural Marketing and many more.

Atharva’s MYM, in its 31st edition, is the perfect destination for you. All you have to do is just “Don’t talk to the other players. Part of the mystique- Let the mask do the work!” As for Make Your Mark, it’s neither a car race nor are the rules as simple as “Kill or get killed”. It’s a race between the Marketer and the Marketeers.

Format

Case Study Challenge
Rebranding
Surprise Round

Rules

  • The competition is only open to PGDM / MBA students with a Finance major.
  • Any number of teams can participate from an institute.
  • Two members from the same college make a team.
  • Each team can only submit one entry.
  • No entrant can be part of more than one team.
  • All participants are required to carry a valid college/institution photo ID to the venue without which participation is not allowed.
  • The organizers reserve the right to make any changes to the event, format, date, rules and any matter related to the event, at any time before or during the event.
  • Top 10 teams from Round 1 are invited for the on-campus rounds that consist of a maximum of 2 teams from an institute.
  • The decision of the organizing committee and the panel of judges regarding evaluation is final and binding.

sHRishti

Human Resources is both your greatest strength, and your worst weakness. sHRishti, the HR extravaganza has a completely disruptive format and tests the participants acumen from areas like Recruitment to Industrial Relations to Gamification. The rounds are designed in a way to keep the participants on their toes and promises to throw surprises at every stage of the event.

Format

Case Study Challenge
Surprise Round
Megatrends, HR Analytics & Data Interpretation

Rules

  • The competition is open to all PGDM / MBA students.
  • A team should comprise of three members only.
  • Contact details of each member should be clearly specified and should include primary information i.e. name, contact number, email id, student information: year & batch, course/stream, college name, college address etc.
  • A primary contact person for each team must be identified.
  • All business plans must include an Executive Summary. Any number of teams can participate from an institute.
  • One student cannot be a part of more than one team.
  • No change in team structure is allowed after the registration.
  • The decision of the panel of judges and the organizing committee regarding evaluation is final and binding.

J.A.R.V.I.S

A new age in information has dawned where merely possessing data is not enough but a keen sense to comprehend it that matters J.A.R.V.I.S. has been conceptualized to challenge the analytical and situation building skills of the participant as well as put the participants into a crucible of data through live caselets and “outside the wire” analytic challenges.

Format

Unravel the Mystery

Get your analytical thinking hats on and get to the bottom of the story to unravel the hidden insight.
A keen eye for detail and an inquisitive mind would guide you to the solution.

Master Mind

A challenging quiz to test your concepts across domains of data analytics such as predictive,
descriptive, prescriptive, diagnostic and dark analytics. Participants would be tested on
knowledge of current and emerging trends as well as trivia that make the industry
accelerate forward

Rules

  • The competition is open to all PGDM / MBA students.
  • A team should comprise of three members only.
  • Contact details of each member should be clearly specified and should include primary information i.e. name, contact number, email id, student information: year & batch, course/stream, college name, college address etc.
  • A primary contact person for each team must be identified.
  • All business plans must include an Executive Summary. Any number of teams can participate from an institute.
  • One student cannot be a part of more than one team.
  • No change in team structure is allowed after the registration.
  • The decision of the panel of judges and the organizing committee regarding evaluation is final and binding.

Cultural Event

Xpressions

The cultural extravaganza of Atharva, Xpressions provides a platform to students to display their talents and explore their lighter side. It includes a multitude of events like VIBES – The Dance competition, Live Band performances, KHOJ -The Treasure Hunt, Coffee Chats, Point and Shoot – The Photography competition, Counter-Strike and other exciting events.

CSR Initiative

Run for a Cause

The CSR Initiative taken up by Atharva is a marathon of 4.1 km, open to the city of Manipal and Udupi. The run was dedicated to the cause of making a difference in the lives of children from Academy Higher Primary School, Manipal, a government run school which provides education to more than 100 boys and girls. This school has been well known for providing quality education with their limited resources to the under privileged sections of the society.

This year the funds raised through the marathon will be channeled towards purchase and installation of sports infrastructure for the students which includes Ground renewal and Purchase of other playground equipment like slides and see-saws. The idea is to give these students a chance to enjoy their playtime at school and stay fit and healthy.

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Event Details

19th – 21st Jan, 2018
9AM – 6PM
13th Jan, 2018
4PM onwards

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