Sunil Kumar Yadav

Designation:

Assistant Professor

Area:

Strategy and General Management

Education:

PhD in Strategy & Entrepreneurship from IIM Ranchi

Date of Joining:

2025-08-05

Professor Sunil is a strategic healthcare leader with over 11 years of experience in non-profit healthcare organizations. He recently submitted his doctoral thesis at the Indian Institute of Management Ranchi, holds a gold medal from his undergraduate studies, and secured fifth rank in his university during post-graduation. Over the years, he has led large-scale national and international public health and development projects with reputed organizations across India and Africa, shaping public policy, providing strategic and operational direction, and delivering impactful community development initiatives on diverse health and social issues. Skilled in managing geographically, culturally, and socially diverse teams, he has introduced processes and SOPs, streamlined workflows, and strengthened accountability to enhance productivity and effectiveness. His expertise lies in designing participatory, needs-driven programmes that reach marginalized communities, ensuring efficient implementation supported by rigorous monitoring and evaluation for measurable outcomes and lasting social impact.

He has published in reputed journals, and his research interests include healthcare business model innovation, strategic roadmaps, technology roadmapping, and rural entrepreneurship.

Published Papers

  • Yadav, S. K., Singh, S., Vijay, T. S., & Singh, S. (2025). Strategic roadmapping for the future of retail healthcare. Journal of Retailing and Consumer Services, 87, 104351 (ABDC-A / Q1)
  • Yadav, S. K., Singh, S., & Prusty, S. K. (2024). A systematic review of business models in healthcare: Research directions for emerging and developed economies. Benchmarking: An International Journal, ahead-of-print(ahead-of-print). https://doi.org/10.1108/BIJ-07-2023-0473 (ABDC B / Q1)
  • Yadav, S. K., Singh, S., & Prusty, S. K. (2025). An integrative perspective on inter-organisational collaboration in healthcare: A modified total interpretive structural modelling approach. Journal of Health Organization and Management, ahead-of-print(ahead-of-print) https://doi.org/10.1108/JHOM05-2024-0203 (ABDC B / Q2)
  • Yadav, S.K., Kumar, Anand, & Sinha, A.K. (2024). Modeling the critical success factors for continuous usage intention of foodservice mobile apps. Journal of Foodservice Business Research, 0(0), 1–22. https://doi.org/10.1080/15378020.2024.2421051 (ABDC-C / Q2)
  • Imtiaz, S. A., Krishnaiah, S., Yadav, S. K., Bharath, B., & Ramani, R. V. (2017). Benefits of an Android Based Tablet Application in Primary Screening for Eye Diseases in a Rural Population, India. Journal of Medical Systems, 41(4), 49. https://doi.org/10.1007/s10916-017-0695-6 (Q1)

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Strategic management, Corporate strategy, Design thinking, System thinking, Rural entrepreneurship, Business model innovation

Systems thinking in healthcare, technology roadmapping, business model innovation, and Case studies

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Papers in Progress

  • Constructing an Argument for Paradigmatic Reflexivity in Strategic Management Using Business Model Research as an Exemplar” (under review in Critical Perspective on International Business)
  • Adoption of ChatGPT in management institutes in emerging economies (under review in Journal of Decision Systems)
  • Unveiling the Drivers of Platformisation in B2B Markets: A Holistic Modeling approach using M- TISM and MICMAC analysis”
  • Managerial ties and value creation in healthcare: A multi-method empirical investigation using Partial Least Squares-Structural Equation Modeling and Necessary Condition Analysis”
  • Exploring the Antecedents of Healthcare Business Model Innovation: A Hierarchical Model for Strategic Flexibility”
  • Examining the Role of 3D Product Displays in Shaping Purchase Decisions: A moderating role of gender and e-commerce usage level
  • Let me be you: Exploring the Deepfake AI through a mixed-method approach

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  • University Gold Medalist in Bachelor of Science, Microbiology
  • University 5th rank holder in Master of Hospital Administration
  • Won the Best Paper Award at the annual national conference of “Vision 2020: The Right to Sight – India” held at H V Desai Eye Hospital, Pune, Maharashtra, India,4–5 June 2016.
  • President of Student Alumni at Nehru Arts and Science College from 2009 to 2018
  • Certificate of Appreciation from the NAAC Steering Committee for the improvement of academic and non-academic activities of the institution.
  • NCC- A certificate under the authority of the Ministry of Defense, Government of India.

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