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Atharva

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The ultimate inter-B school fest

TAPMI's annual international B-School Fest is a heady mix of finance, entrepreneurship, social responsibility, marketing, HR, with a large dose of dance, music, photography and fashion. What began as Hill Fest in the year 1986 as an intra-TAPMI event transformed into an inter-B school fest, Summit, for the first time in the year 1996. The radical change came through in the year 2002, when Summit was transformed to its current majestic avatar, Atharva.

Atharva witnesses participation from several other B-Schools, both from within India and outside and is a celebration of multiple events and competitions put together.

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Sankalp

Sankalp, a Business Plan Competition, provides an avenue for budding entrepreneurs to envisage, analyze and then transform their business ideas into reality. The event tests the business acumen and feasibility of the plans through rigorous rounds that test their application skills across all domains of management.

Format

Preliminary Round The teams will be required to send in their executive summaries for their respective business plans. Based on the executive summaries they will be judged on the applicability, feasibility & need gap fulfilment in the market, of the business plan. The best plans will then be called for the on-campus rounds.
The first on-campus round requires all qualifying teams to present their business plans for the first time before a panel of judges through a short 10 mins pitch following which the plan will be open to questions by the panel.
In second round teams are required to present the detailed plan in front of the jury members. They are expected to incorporate the suggestions given by judges in the first round and come up with solutions to the loopholes, if any, in the pitch of second round. A surprise element also awaits in this round.

Rules

  • The competition is open to all PGDM / MBA students.
  • A team should comprise of three members only.
  • Contact details of each member should be clearly specified and should include primary information i.e. name, contact number, email id, student information: year & batch, course/stream, college name, college address etc.
  • A primary contact person for each team must be identified.
  • All business plans must include an Executive Summary. Any number of teams can participate from an institute.
  • One student cannot be a part of more than one team.
  • No change in team structure is allowed after the registration.
  • The decision of the panel of judges and the organizing committee regarding evaluation is final and binding.
  • Page Limit: 3 pages.
  • Font size: 12, Font type: Times New Roman, Line spacing: 1.5
  • They should be submitted in PDF format
  • The following information must preferably be included in the summary: Business Description, Industry Analysis, Customer analysis, Competitive Analysis, Management Team. The teams can provide additional information to the same, provided the content is within 3 pages
  • Email id for Submission - atharva@tapmi.edu.in
  • Subject Line- Sankalp Team Name, College Name
  • Mail Content - Team Details:- Team Name, Name of Team Members, College Name
  • File name for Summary - Sankalp_TeamName_CollegeName
  • All the teams should adhere to the format specified

InFINity

InFINity, the finance vertical of TAPMI Atharva, is a unique event which challenges the top finance brains in the country. This event pushes contestants into the shoes of top-brass finance professionals, evaluating them based on skills like promptness, patience, wit and financial knowledge. The knowledge of the students combined with the insights and opinions of leading business thinkers and academicians results in a unique learning experience.

Format

Preliminary Rounds Phase 1: For Non-TAPMI students: The elimination rounds will be online. A Crossword based on financial knowledge must be solved within 7 minutes. The duration of completion of the crossword will directly determine the quantum of advantage that will be provided to the teams for the next round of – Guess the Personality. This round will also be a time based round. Phase 2: For TAPMI students: Stock Trading game with a duration of 3 days. Real-life simulation using a stock trading platform using real time data. Phase 3: The top 14 teams will take part in a quiz in which the top 7 will be selected and be invited for the on-campus rounds
Credit Appraisal The participants should establish a Private Lending firm in the given sectors and chart out a road ahead for each sector. Organization such as a bank, credit union, or finance companythat makes loans.Team has to decide to lend in one sector and not to lend in other by choosing a company from each sector. Proper reasons and arguments need to be given for the selection.
Funding for a country Participants will be briefed about this round through a video presentation on the first day of on-campus rounds (before round 2 commences). This round will be integrated with Bloomberg terminal.Judges will assume the role of IMF/World Bank and evaluate each team on the merits and de-merits of their case. This event will take the shape of an economic debate touching on contemporary issues in world finance and economics.

Rules

  • The competition is only open to PGDM / MBA students with a Finance major.
  • Any number of teams can participate from an institute.
  • Two members from the same college make a team.
  • Each team can only submit one entry.
  • No entrant can be part of more than one team.
  • All participants are required to carry a valid college/institution photo ID to the venue without which participation is not allowed.
  • The organizers reserve the right to make any changes to the event, format, date, rules and any matter related to the event, at any time before or during the event.
  • Top 10 teams from Round 1 are invited for the on-campus rounds that consist of a maximum of 2 teams from an institute.
  • The decision of the organizing committee and the panel of judges regarding evaluation is final and binding.

Make your Mark

MYM puts the participants' application of core marketing concepts to test, concepts which are essential for success in the world of marketing.

Format

Preliminary Rounds Marketing Quiz & Selfie Tale. Click a selfie with a product being used for a particular brand. Click more selfies for the probable extended product line for that brand. Have a write up (in form of a linked story) explaining “why” the products suit the brand
Counter Mark An on-campus round where the teams will be divided into clusters and each team in the cluster will be given an open print ad (of competing products). The teams then will have to design a counter ad which will then be debated upon between the clusters
Markanomaly – Brand Extension Teams will be randomly allocated a company and a list of products which it has never marketed. The team will then have to choose an extension domain (line and category extensions) and design a complete marketing strategy for its brand extension
A surprise round awaits as well.

Rules

  • The competition is only open to PGDM / MBA students with a Finance major.
  • Any number of teams can participate from an institute.
  • Two members from the same college make a team.
  • Each team can only submit one entry.
  • No entrant can be part of more than one team.
  • All participants are required to carry a valid college/institution photo ID to the venue without which participation is not allowed.
  • The organizers reserve the right to make any changes to the event, format, date, rules and any matter related to the event, at any time before or during the event.
  • Top 10 teams from Round 1 are invited for the on-campus rounds that consist of a maximum of 2 teams from an institute.
  • The decision of the organizing committee and the panel of judges regarding evaluation is final and binding.

SHRisti

The HR extravaganza offers a unique platform to students to taste the flavor of the corporate world by putting the participants' HR acumen to trial, with challenging and stimulating rounds.

Format

Preliminary Rounds Human Resource Quiz 30 Questions in 20 minutes. Categorized into 10 Questions of 3 Sub-themes which link to a Final Question on the Parent Theme. Example (Design Thinking /Agile Methodology – High Performing Organization | Cross-Functional HR Goals | Employee Motivation). Audio – Visual Mix of Questions to further test the candidates.
Hiring The teams have to act as HR department of a firm. They have come to TAPMI for recruitment. They have 4 positions for which they are looking for suitable candidates. A panel consisting of 3 judges would be playing the role of interviewee. Each judge will have a profile with a range of salary within which they will negotiate with the teams. The team will have to decide who is the best fit for which role is. They will also have to decide which role to drop/merge with other role to fit within the fixed budget.
Case Study Teams will be provided a case study and they will be judged on the solutions they provide for the case.
A surprise round awaits.

Rules

  • The competition is open to all PGDM / MBA students.
  • A team should comprise of three members only.
  • Contact details of each member should be clearly specified and should include primary information i.e. name, contact number, email id, student information: year & batch, course/stream, college name, college address etc.
  • A primary contact person for each team must be identified.
  • All business plans must include an Executive Summary. Any number of teams can participate from an institute.
  • One student cannot be a part of more than one team.
  • No change in team structure is allowed after the registration.
  • The decision of the panel of judges and the organizing committee regarding evaluation is final and binding.

Xpressions

The cultural extravaganza of Atharva, Xpressions provides a platform to students to display their talents and explore their lighter side. It includes a multitude of events like VIBES, the Dance competition, LIBAAZ, the Fashion Show, Band performances, KHOJ, the Treasure Hunt, POINT AND SHOOT, the photography competition, the LAN Gaming arena and much more.

Run for a Cause

A marathon of 4.1 km, this run gave a chance to the individuals to make a difference in the lives of children from Academy Higher Primary School, Manipal, a government run school which provides education to more than 100 boys and girls. This school has been well known for providing quality education with their limited resources to the under privileged sections of the society. The marathon witnessed support of Mr. K. Annamalai, the then Asst. Superintendent of Police (Udupi), the Chief Security Officer of Udupi and by many TAPMI faculties who actively participated in the marathon and also contributed generously towards the cause.The funds raised through the marathon were channeled towards purchase and installation of 5 steel racks which could contain the plates and tumblers used by the students for the mid-day meals thus improving the hygiene conditions. The proceeds have also been spent towards providing better infrastructure for the development of the school which includes improving their sanitation facilities.

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