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Faculty Profile

KEDARESHWARAN SUBRAMANIAN

ASSISTANT PROFESSOR & CO-CHAIR – MIP

Area:

Operations and Information Science

Edu:

BE, PGDBA, Pursuing Ph.D

Biography

  • Prof Kedareshwaran Subramanian has a total work experience of over sixteen years of which the last twelve years has been with academia. Prior to that, he worked in the IT industry as a software engineer and business analyst. He has been working in the Operations and Information Science department in TAPMI for the last six years. Prior to joining TAPMI, he has worked as a faculty at NMIMS Deemed-to-be University, School of Technology Management & Engineering (MPSTME), Mumbai for six years.

Teaching

  • IT for Business, Excel Programming using VBA, Descriptive and Visual Analytics, Enterprise Resource Planning (ERP) & Business Process Management (BPM).

Research

  • His area of research is in the intersection of marketing and information systems. Particularly his research is the area of customer churn, customer analytics and customer information privacy issues.

Publications

    Book Chapter

  •  Improving Forecasting for Customer Service Supply Chain Using Big Data Analytics. Subramanian, K., Joshi, K. P., & Deshmukh, S. (2018). In Supply Chain Management Strategies and Risk Assessment in Retail Environments (pp. 25-41). IGI Global

Conferences and Workshops

    CONFERENCE & WORKSHOPS:

  • “Green IT and its role in the Supply Chain: A sustainable perspective”, Invited Speaker. The 7th Supply Chain Colloquim 2011. Organized by ITM Business School, Navi Mumbai. 14th Dec 2011.
  • “e-Security in Banks : Concerns & Solutions”, Moderator for the panel discussion. International Conference on Technology Systems & Management (ICTSM). Organized by NMIMS & D.J. Sanghvi College of Engineering, Mumbai. February 27th, 2011.
  • Kumta, G & Subramanian, K (2009). Impact of Technology on HR in Indian Banks. International HR Conference – 2009, Mumbai, February.
  • Role of Information Technology (IT) in Customer Relationship Management (CRM): A conceptual study. Kedareshwaran S. (2019). NASMEI Summer Marketing – IS Conference, IIM-Indore-North American Society for Marketing Education In India (NASMEI). 26-28 July 2019.
  • Customer churn modelling: an Indian Telecom Service Provider Perspective. Kedareshwaran S. (2019). International Conference on Business Analytics & Operations Research (ICBAOR), Manipal Academy of Higher Education (MAHE). 14-16 June 2019.
  • “Application of Big Data Analysis in Indian Telecom Sector: A customer retention perspective.” Subramanian, K., Desai K., Mumtaz M. S., Raghupungav, A., (2013). 3rd International Conference on Business Analytics, Great Lakes Institute of Management, 24th Dec 2013.
  • CONFERENCE PROCEEDINGS:

  • Kedareshwaran Subramanian,Use of Social Media Technology in Developing Employee Innovation Networks in Knowledge Industries: A Conceptual View,Special Issue Covering International Research Conference 2013,JBIMS S, 2013-14.
  • Kedareshwaran Subramanian, Abhishek Raghupungav, Kiran Desai, Syed Mohsin Mumtaz, Application of Big Data in Indian Telecom Sector: A customer retention perspective, Excel Books, 2013-14.
  • CONFERENCE PAPER PRESENTATIONS:

  • Kedareshwaran Subramanian,Abhishek Raghupungav, Kiran Desai, Syed Mohsin Mumtaz,Application of Big Data in Indian Telecom Sector: A customer retention perspective,3rd International Conference on Business Analytics, 2013-14.
  • Kedareshwaran Subramanian,Use of social media technology in developing employee innovation networks in knowledge industries – A conceptual View,International Research Conference -2013,Jamnalal Bajaj Institute, 2012-13.

Awards

  • Judged Second Best Paper in the ‘Faculty’ category for the paper – ‘Customer churn modelling: an Indian Telecom Service Provider Perspective’ at MAHE conference – ICBAOR, 2019.
  • Awarded as “Outstanding Paper” in General Management category for paper – “Use of social media technology in developing employee innovation networks in knowledge industries: A conceptual view” presented at JBIMS IRC, 2013.

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